Expert Profile
* Strategic marketing strategy consulting and copy writing focused on reaching the ***** , socially conscious, ethical buyer with strategies and tactics that attract your ideal customer and has THEM calling YOU
* I also turn unpublished writers into published authors
* Author of six marketing books, five of which have won awards and/or been resold to foreign publishers, including primary authorship of Guerrilla Marketing Goes ***** : Winning Strategies to Improve Your Profits and Your Planet (co-authored with Jay Conrad Levinson), full authorship of Grassroots Marketing: Getting Noticed in a Noisy World and Grassroots Marketing for Authors and Publishers
* International speaker
* Actively marketing on social media since 1995
* Very knowledgeable on ***** and activist issues, including starting a successful organization that protected a threatened mountain range
* Internationally syndicated monthly columnist: ***** And *****
* Also identify "low-hanging fruit" for companies to become more ***** and use clean energy/conservation
Accurate Writing & More: owner and founder of this strategic marketing, copy writing, and publishing consulting service since 1981. We focus on ***** and ethical approaches for ***** and ethical companies/organizations.
New York Public Interest Research Group: Community organizer assigned to Gray Panthers of Brooklyn, *****.
Manuscript reader and book co-author, Richard Curtis Literary Agency, *****
Antioch College: B.A., Communications and Theater, 1977
Founder, International Association of Earth-Conscious Marketers
Founder, Business Ethics Pledge campaign
Founder, Save the Mountain
Member: National Writers Union, Independent Book Publishers Association, Independent Publishers of New England, Hadley MA Long-Range Plan Implementation Committee (many others in the past)
Author of eight published books, most recently Guerrilla Marketing Goes *****: Winning Strategies to Improve Your Profits and Your Planet (co-authored with Jay Conrad Levinson). Also more than 1000 published articles, hundreds of press releases, several e-books including Painless *****: 111 Tips to Help the Environment, Lower Your Carbon Footprint, Cut Your Budget, and Improve Your Quality of Life-With No Negative Impact on Your Lifestyle. Wrote copy for numerous web pages, sales letters, pitch letters, brochures, flyers (fliers)/onesheets, etc. Produced several books for clients: helped them start their own publishing companies, obtained necessary registration numbers, selected and supervised subcontractors, etc. Monthly columnist: ***** And *****, ***** And Practical