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Expert Profile

Zintro ID: Bruce-*****
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Over 20 years of hands on experience managing the financial, IT and administrative functions in multi location, international, growth oriented manfacturing and distribution companies.
Demonstrated success in developing financial and operational information systems and the utilization of this information with understanding of operations, competition and specific markets to develop plans to drive increases in sales and margin, reduce expenses and improve working capital resulting in increased shareholder value. Active participant in establishing the strategic direction of the Company and drived the business to the achievement of these goals.

 
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CONSULTANT – Self- Employed 2010 to Present
Business and management consultant, advisory services, strategic planning and project management to manufacturing and distribution companies.

BAKEMARK USA, LLC. - Pico Rivera, California *****
Market leading manufacturer/distributor of bakery ingredients and supplies.

Vice President (*****)
Led key strategic manufacturing and distribution projects for the North American organization to leverage the distribution capabilities of BakeMark with sister company manufacturing.

Vice President of Finance and Administration and CFO (*****)
Complete management responsibility and accountability for financial, administrative and IT functions in the United States and Canada with three manufacturing locations, 24 distribution centers and $775M total sales. Provided management leadership and direction to staff of 19.
Controller (*****)
Primary responsibilities essentially the same as Vice President of Finance and Administration and CFO.

DUTEC, INC. - Jackson, Michigan *****
Manufacturer of remote data acquisition control products.

Vice President and General Manager
Provided management direction and leadership to all aspects of finance, accounting, manufacturing and administrative functions.

DAWN FOOD PRODUCTS - Jackson, Michigan *****
Manufacturer and distributor of bakery ingredients and supplies.

Controller
Reported directly to the President; provided management direction and leadership to the finance, and administrative functions facilitating company growth from $28M to $150M. Negotiated acquisition and managed successful integration of 7 companies. Developed, implemented and managed required financial, IT and administrative infrastructure in support of rapid growth and multiple manufacturing and distribution locations.

ARMADA CORPORATION - Detroit, Michigan *****
Investment company with 8 manufacturing divisions producing aftermarket auto products.

Manager - Internal Audit
Developed and administered recurring internal audit programs, key member of acquisition team.

KMART CORPORATION - Troy, Michigan *****
Major nationwide retail discount chain.

Audit Manager – Automotive Division
Managed and administered internal automotive division audit function for all stores.

PRICE WATERHOUSE & COMPANY - Detroit, Michigan *****
Public Accounting Firm
Staff Auditor
Conducted and participated in client audits

BA, Business Administration, Accounting Major, Eastern Michigan University at Ypsilanti

• Established financial, reporting and control best practices as the US operations grew from sales of $178M to $660M and operating locations grew from 9 to 18
• Developed and implemented new and innovative commodity contract and direct pricing methodologies resulting in more than $2M margin increase.
• Developed and implemented an activity based costing model resulting in new, more effective sales and pricing programs driving 6% sales growth in declining markets.
• Developed and implemented targeted sales and operation initiatives resulting in decreased cost to service customers and improved margins.
• Created position, hired and trained Internal Audit Manager, developed and implemented extensive internal control audit system resulting in reduced exposure to loss of assets and validation of process procedure compliance.
• Developed six-branch sister company integration plan, established and provided management direction to integration team resulting in full integration of all reporting and control systems within 90 days, profitability
achievement in first year and more than $3M expense reduction.
• Developed and implemented cost reduction programs resulting in keeping expense growth percentage rate below margin percentage growth rate resulting in operating expense reduction of $4.5M during a 15 month period.
• Through specific pricing and operating expense programs achieved increased profitability during a 3 year period while the ingredient and fuel markets reached historic highs
• Regarding finance, accounting, operations and IT, provided management direction and leadership to successful acquisition and integration of 8 companies into existing locations resulting in $80M additional sales.
• Developed and implemented programs targeted at reducing accounts receivable and inventory while improving liability leveraging
• Developed and implemented comparative dashboard reporting for all operating locations resulting in efficient key business driver (warehouse. delivery, sales, administration and manufacturing) monitoring and management, improved working capital management, EBIT improvement and expense reduction.

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