***** Design - Creative Director

JOHNSON & JOHNSON – freelance – Morris Plains, NJ • 11/10 – 3/11

Graphic Specialist

Responsible for creating in-store marketing 3D structure artwork and visual representation as well as production and design work for
phama brand.
• Design ads and brochures for new 2011 launches
• Update/Design new structures for 2011
• Created and design Catlina Coupons
• Brands: Tylenol, Zyrtec, Carefree, Stayfree

PINNACLE FOOD GROUP – freelance – Mountain Lakes, NJ • 9/09 – 6/10

Graphics Packaging Manager & Assistant Director of Packaging

Responsible for Branded, Private Brands and Direct Import Items.; Identifying, developing and implementing package designs for new and
existing products while improving quality, reducing damages and driving sales through innovation.
• Authoring RFP’s and timelines for new projects and improving existing processes
• Obtain and budget cost estimates from outside vendors, printers and design agencies;
• Project Management of Product Development, Brand Managers(marketing), External Vendors, Regulatory, Legal
and Concept Agencies, from Kick-Off to Completion
• Work directly with printing plants on layout production
• Monitor vendor adherence to quality expectations and deadlines; Review proofs for conformance to specifications
• Work directly with Brand Managers, Director of Packaging and VPs
• Brands: Duncan Hines, Vlasic, Armour, Mrs. Butterworth, Aunt Jemima, Swanson, HungryMan, Celeste
ANTHEM WORLDWIDE – freelance - Mount Olive, NJ • 10/08 – 9/09

Senior Production Artist & Assistant Account Rep

Primarily responsible for translating comp designs into printable layout form and building precise, complete and well-marked files that
adhere to vendor specs prior to releasing final art mechanicals by working closely with the creative and internal account teams; inclusive
of the brand managers and packaging managers to execute the desired look and feel.
• Manipulated layouts using logo lockup techniques
• Composed, retouched and recreated artwork as needed including mocking up art for concept and mechanical.
• Skilled in typesetting, layout, assembly and color correction and retouching
• Created and maintain master files (concepts) and logos
• Responsive and efficient; ability to organize and manage multiple projects simultaneously
• Quick grasp of project parameters, brand standards, legalities and schematics
• Ability to roll out one concept to entire product line while maintaining brand consistency and quality
• Knowledge of basic layout principles, aesthetic design concepts, branding, typography and color theory
• Extensive understanding of die line functions and requirements
• Primary Account: Uncle Ben’s Rice; Secondary Accounts: Skittles, Milky Way, M&Ms, Snickers

AMERICAN EAGLE – freelance - New York, NY • 5/*****/08

Production Artist

Responsible for the creation and production of the mechanicals for hang tags, wrap bands and other labels for product packaging.
Managed traffic between vendors in terms of FTPing art, server organization, and follow-up with vendors,
approving printed samples from vendors, and color target checks.
• Spec artwork: bleeds, die-lines measurements
• Creation of inspiration boards for concept presentation
• Extensive research and development to keep up ever changing trends
• Extensive file and digital management

FLORA GARDEN – freelance - Parsippany, NJ • 1/*****/07

Art Director – Package and Product Development

In charge of and solely operated the Art Department; Supervised the entire design process from initial concept to pre-press production
to print-runs for product lines distributed to major retailers, while expediting jobs, maintaining quality/cost standards and ensuring
timely delivery.
• Worked directly with VP and Marketing Coordinator in creating product lines and presentations for potential clients.
• Collaborated with vendors to design new dynamic packaging die-lines that give consumer more preserved value.
• Attend & art direct photo shoots.
• Managed 2 U.S. vendors, 3 international vendors, and 2 freelance designers in India.
• Managed the print production budget, while providing input for the procurement budget.
• Managed all art projects with budgets ranging from $500K to $4M
• Sales increased from $3M to $20M due personal creation of 3 new dynamic products
• Instrumental in boosting product sales to $15M within 1st 8 months of tenure.
• Creation of company press releases and sales rep catalog sheets; Designed and supervised production of magazine ads
and editorials.
• Clients: TJ Max, Kohl’s, Kmart, Big Lots, Michaels, Dollar Tree, Winners, Ross Grocery Store, Albertson’s, Wal-Mart,
Costco, CVS.

Diploma – Graphic Design & Animation
Anthem Institute, Parsippany, NJ • 5/08 – 12/09

Bachelors of the Arts (BA) - Design Arts; Minor in Graphic Communication
Lehigh University, Bethlehem, PA • 8/*****/05

AIGA, Creative Design Pros, Communication Arts, TAGA, Program Advisory Board for Anthem Institue