Over 20+ years experience working in product managment, consulting and market analysis. Working for corporations such as IBM, HP and Compaq.

I have extensive access to databases covering economic data, technology forecasts, industry data, point of sale data, market sizing and share data. I am able to create custom reports, tapping into extensive data-sets.

• Can perform market sizing, forecasting of revenue and competitive reviews for new opportunities.

• Can review value chain for products to see where the highest margins exist.

• Can cover consumer businesses , SMB and Enterprise businesses

• Markets in emerging countries

• Analysis of technologies such as Unified communications, Security, Cleantech, Managed services, cloud

• Can consult on pricing, packaging, competition, product satisfaction and buying behaviour.

• Behavioural economics into marketing – how small changes in positioning can make a significant impact on conversion rates

• Product Management responsibilities - worked across multiple functions to execute from product concept to release – for several product families

• Presented my research and recommendations to senior management

• My strengths include the ability to provide end-to-end analysis combining multiple disciplines such as finance, marketing, customer satisfaction and technology.