Expert Profile
A professional and highly respected International Commercial Director with over 20 years’ management experience. An effective communicator with strong leadership skills providing the ability to build and train sales and marketing teams. Successful implementation of strategies for accelerated growth in large and small companies. Specialising in selling a diverse range of diagnostic and life science products to healthcare, veterinary, pharmaceutical and industrial markets on a global basis.
A strategic thinker who thrives on challenge with a committed and professional approach. Revenue and profit driven. An experienced and successful negotiator who has finalised numerous international blue chip supplier and distribution contracts.
Own company ***** Ltd Consultancy aiding startups to commercialise their products
For over 4 years, DIRECTOR, SALES GLOBAL (not USA) for Oxford Immunotec ( A start up company and provider of innovative clinical diagnostics products and services).
Overall responsibility for building an international sales team, including the recruitment, development and management of direct, distributed, technical support and customer service teams. To define strategic direction identifying key areas of growth and facilitate operational and procedural planning to create an effective synergy between sales, marketing,regulatory and R&D
Postgraduate In Marketing Chartered Marketer CIM. Cranfield business school strategic leader, Medical Diagnostics trained Multidisciplined Degree level
DipM CIM Marketing Chartered institute of marketing
International sales team recruitment, EMEA and Asia training and development
Strategic and tactical planning at senior level
Full P&L responsibility and budgetary control
Distributor selection worldwide and negotiation major blue chip distribution contracts
Negotiation of service contracts with pharmaceutical CRO and NGO companies
Directing and leading sales and marketing teams
Multilevel Selling including physicians, laboratory diagnostics, point of care,Bioscinces and financial personnel globally
KOLs and Advisory Boards
Regulatory compliance
Contract negotiation,Distributor agreement and sourcing
Investor relations
Obtaining reimbursement
Selling a multitude of healthcare products to a large and diverse target audiences
Business to Business sales
Selling to the NHS and other European and international healthcare providers.
Training and management of blue chip sales teams and distributors, in the consultative approaches to selling and Key account management Revenue generation
Major contract negotiation including distribution contracts and the provisions of services to pharmaceuticals NGO’s and CRO,s
Building and developing sales and sales support teams.
New market development
Product launch
Promotion
Matrix management in an organisation with 6000 employees
Coaching and training internal staff and external customers.
Selling diagnostics, POC and instrumentation to various market segments
Selling to Hospitals,pharmaceuticals, research, food, veterinary and industrials organisations
Technical selling.