Expert Profile
Business savvy professional providing marketing guidance and web analytics for medical device, pharmaceutical, and clinic/hospital chains. My experience includes refining marketing methodology, tailoring marketing messages to patient audience and disease state, compliance with AdvaMed, managing sales force personnel, setting of KPIs for internal and external clients, and delivering solid, tangible, readable results.
Campaigns include: conference organization in various local and remote locations, ground round set-up including grant funding requests, CME accreditation, booth management, banner design, conference materials.
I am under contract to speak publicly related to topics in pediatric oncology, mental health, and non-traditional medical students.
My career has spanned marketing, finance, IT, and operations.