Expert Profile
***** Pharmaceutical Ltd. Cambodia
June 15, 2009 to May 31, 2011
Country Representative, Cambodia, International Marketing Department
• Assigned product portfolio: 30 products and the therapeutic class includes vitamin & mineral, antibiotic, musculoskeletal, GIT product, cardiovascular, urological, anti-diabetic, anti-allergic, dermatological, energy producer
• Responsible for sales team of 6 Medical Representative (MR) and 2 office staff
• Established brand in Cambodia market such as Cafenol (Paracetamol + Caffeine), MultiSeas (Multivitamins with Cod liver oil), Etocox (Etoricixibe)
• Developing monthly action plan, sales target, promotional plan, special sales promotion, sample plan, doctor & chemist promotional plan and tour plan
• Ensure Rx generation in favor of assigned products and visit key customers in city and province with field force to extend the products in market
• Supervising and motivating field force for targeted sales achievement
• Arrange monthly meeting with field force and involve in recruiting and training for field force
• Managing the team by monitoring, checking and daily discussion on MR Daily Call Report, Daily Work Plan and order per day
• Market research and competitor activities monitoring for new and existing products
• Update quarterly doctor, chemist, hospital, clinic and health center list
• Documentation of territory wise weekly, monthly sales report, credit report, product stock
• Monthly operational expense statement preparation
• Keep product complain record from customers and solve through meeting and providing adequate reference documents to customers
• Keep regular communication with Ministry of Health personnel
• Daily communication and reporting to higher management
• Maintain relation with printers, advertising agents for promotional activity
• Keep liaison with distributor for smooth business
• Maintain professional relationship with key staffs of distributor for smooth operation and development of business
***** Pharmaceutical Ltd. Bangladesh
March 01, 2008 to June 14, 2009
Officer, International Marketing Department
• Assigned countries: Cambodia, Myanmar, Sri Lanka, Hong Kong, Macau, Kenya, Maldives, Bhutan, Costa Rica, Chile
• Regular communication with country representatives of GPL, overseas distributors for product registration and order, stock and on time payment of shipments
• Fulfilling company and product registration related queries for the assigned and newly developed countries
• Communicate with factory, commercial, drug administration, foreign embassies located in Dhaka and Bangladesh embassies in overseas
• Dossiers preparation and compilation by fulfilling the MOH requirement of each assigned countries
• Document quality records as per ISO 9001:2000 for International Marketing Department
• Developing printed promotional materials (PPM), carton, insert, label and foil as well as maintain the stock reports for the products of assigned countries
• Monitoring commercial activities like preparing proforma invoice, commercial invoice, packing list, exp form, CCI permission, Form 8A, 9A, 10A, AT certificate executing
• Worked with drug administration for COPP, FSC, NOC preparation
• Executing commercial shipment and negotiate with the CNF agents
• Assist the overseas visitors during the company visit
• Business trip to Bhutan for the submission of “Yearly Tender of Drugs to Ministry of Health, 2008, Bhutan”
• During the trip attended meeting with the personnel of Ministry of Health, Drugs Vaccines & Equipment Division (DEVD) for Tender submission, Drug Regulatory Authority (DRA) for New Product registration procedure, Medicine Supply Division (MSD) for supply of tender drugs
UniMed UniHealth Manufacturers Ltd. Bangladesh
May 30, 2006 to February 20, 2008
Marketing Services Officer, Product Management Department
• Assigned products: Anti-asthmatic, Antihistamine, Antibiotics, Mucolytic agents, Dermatological and vitamin and minerals
• Propose and launch new product to meet the market demand
• Develop and implement strategic marketing plan, action plan, sample plan, promotional plan and sales forecast
• Involved in strategic management, sales analysis, market analysis, competitor analysis
• Designing promotional materials e. g. literature, pad, leaflet, gift as per promotional plan for boost up the sales and create unique product image than others
• Designing packaging materials e. g. carton, insert, foil, label as per market demand
• Frequent traveling to different districts for regular communication with key customers and sales up gradation
• Maintain and keep reference paper related with products for Doctors
• Keep product complain record from customers and solve through meeting and providing adequate reference documents to customers
• Product training program for Medical Representative
• Organizing different scientific seminar to develop awareness
• Participating different Doctor Society program
• Maintain Inter departmental communication to ensure product flow