Rod has spent the last twenty two years in the graphic arts and ***** printing industry where he has gained vast amounts of knowledge on the implementation of printing solutions, especially in the area of high volume and high quality ***** printing. Providing support and advice on print, and how best to move outsourced print to an in-house solution, using best of breed hardware and software products, Rod has helped streamline many companies print production workflows. Being involved in ***** printing, almost since its invention, has meant that Rod has grown with the technology and has worked with some of the leading players in the field like Canon, Ricoh, IKON and EFI (Electronics for Imaging) where he was responsible for advising and supporting companies across Europe, the Middle East and South Africa. He was responsible for setting up and managing some of the first teams of ***** colour printing specialists at Canon, where they provided support and training to sales channels, whether Direct or Dealer operations.

Products like variable data solutions, web to print, job ticketing, production print controllers and workflow software packages are only a few of the areas he has specialised in an with so many great software applications available, it is often difficult to make an informed choice. Rod has worked with some of the best developers to choose those products that provide value and functionality, and getting close to the manufacturers’ means that his opinion is often sought about the products they make and how they could be improved.