Expert Profile
I have over 35 years as a professional working with both consumers and B2B.
I am an astute, accomplished, and creative professional with extensive experience in identifying target customers, assessing their needs and interests, directing effective marketing operations, strengthening brand position and bringing it all together through collaborative team building to meet the goals of an organization.
I have developed exceptional qualifications in:
* Recognizing consumer lifestyle trends and how those impact purchasing behavior
* Capturing marketplace opportunities to accelerate brand strength and expansion with a resulting increase revenue, and improvement in profit contributions
You should know I utilize these tools when identifying and solving problems:
* Terrific organizational skills with an aptitude to independently multi-task, plan, and direct demanding operations and complex schedules
* Quality driven professionalism with exceptional background in the areas of comprehensive business principles, targeted marketing, and customer satisfaction
* Profound ability to develop positive and supportive relationships with colleagues, executive-level management and external vendors and customers
* Strong analytical skills of performance evaluation teamed with insightful action recommendations to achieve desired goals and objectives
* Possess first-rate verbal and written communication skills
My Specialties:
Trend Analysis . Marketing Strategies . Financial Planning . Negotiations . Project Management & Implementation . Brand ***** munication & Management . Leadership . Merchandise Planning