• Developing new product concepts and strategies , informed by customer and market insights , competitive pressures , and internal initiatives / assets and use it to align and energize key stakeholders and team members responsible for the product lifecycle
• Maintain an active view of key competitors and their anticipated next moves. Capture and articulate product requirements in concise MRDs , PRDs, Product Vision Document and User Persona Documents
• Validation of concepts with potential / existing customers, market analyst to ensure the correct products are built
• Detailed definition of product feature and documenting them in the form of User Stories to be passed to Engineering for development
• Defining a detailed product roadmap based on the product strategy and drive the alignment of key product releases to deliver on the roadmap; adjust and prioritize key product features and the roadmap as needed based on key metrics and market forces
• Define and implement the go-to-market product strategy
• Constantly perform WIN LOSS and GAP Analysis, doubled with RFi, RFq analysis to update the product strategies
• Acquiring of BETA Customers or Development Partners for the product and ensuring successful completion of the programs
• Monitor , drive and report on the full product lifecycle from requirements definition , to delivery , to end of life collaborating with product development , arketing, pre-sales and sales teams
• Meticulously think through every aspect of the user experience, putting users' needs first in the definition of requirements. Continuously seek improvements to enhance usability to better drive the product
• Constant interaction with the Account Managers, Pre-Sales, Business Consultants and Regional Sales Manager to ensure deals are closed for new accounts, up sell or cross-sell opportunities