Collaborates with Independent factual producers to maximize clearance opportunities with US and International Networks. Deals have been completed with Discovery, National Geographic & Smithsonian Networks.
Increased ratings and advertising revenue for cable and broadcast media and entertainment companies, such as Discovery Communications, Tribune Broadcasting and Capitol Broadcasting. Provided direction regarding acquisition strategy and implementation, strategic program scheduling and planning, sponsorship development and implementation and channel development for clients, including Fox Cable Networks and Cablevision. Managed budgets to $70M.
• Generated comprehensive RFP response, winning largest entitled sponsorship deal for Discovery.
• Launched and grew new HD Networks for Discovery International.
• Created innovative sponsorship plans, doubling Clorox advertising commitment to Animal Planet.
• Targeted programming to movie-goers, doubling Animal Planet prime-time ratings.
Specialties

Special Skills: Using proprietary research to determine platform editorial needs and utilizing market changes to maximize results for clients. Developing and implementing creative programming strategies across multiple media. Interpreting and meeting client needs. Providing assessment and vision of market position. Collaborating to bring diverse groups of people together into strong working relationships.