I have 25 + years of experience in the beverage alcohol business, from marketing, product ideation, development, packaging, promotions and advertising to brand development and sales. I am a results oriented general manager with both domestic and international experience. Well rounded with successful tenures in functional areas of new business development, promotional marketing both on and off premise, account management, new product development, product management, general management and corporate staff.

I am a self-starter with a proven track record of profitably growing businesses and brands, building strong cohesive teams, successfully opening and building international markets, launching new products and increasing shareholder value. I have a special talent for taking tired old brands and creating a new “life” for them. Known for decisiveness, an approachable and informal management style, strategic thinking, strong creative communication skills and use of humor. I am capable of working independently or within a large formal structure.

I have received Global Awards for new product development and launch. Including Voss Bottled Water, Seagram’s Vodka and Havana Club. Possess strong electronic commerce background and an in-depth knowledge of the promotional marketing field.

Brands Include Moet, Dom Perignon, Johnny Walker, Chivas, Dewars, Bushmills, Beefeater, Ruffino, Wines Of Bordeaux, Wines Of Spain, Simi, Jamesons, Wybrowa etc. etc. Full CV upon request.