Insead Business School
We are the biggest publishing house in moscow, russia, and we are looking for an expert with the background as a professor in a leading business school to conduct a 2 days training for our top managers:
1. Strategic marketing
2. Talent development
irina+12 Other Responses
I need to know how to promote a school that is semi-private, meaning, it is supported by the government but has its own 'president'. Here in portugal mostly you have or private or public schools, so this one is in a different position to the general public.
It provides exceptional guidance and education combined with many extra curricular activities like horse riding, golf, tennis, ballet, music classes (already has its own 'little orchestra'.
The thing is:
- in general, parents think it is too expensive, when it is almost for free (education: 0â¬: some extra activities: much lower price than 'outside', providing an extraordinary range of opportunities for all the students, no matter what income their family manages);
- the 'president' image is very distant from 'normal' people. Too magestic, let's say.
- it has a small portion of adds, most of them being terrible in communicating clearly or even 'i want that to my child', 'i want to attend to that school when i finish elementary school.
- they teach kids from 5th to 12th(last year before college), so it has many different targets to achieve.
Thank you very much+16 Other Responses
We are looking for experts in the education industry who can help us understand the market for international admissions in geographies like us, europe, australia, singapore etc.
We are trying to understand the general trends in this space, process from lead generation to admitting international students, average acquisition costs involved, any challenges/pain points in the process and segment/profile of students (high school, undergrad, grad.).
Some of the leading universities/colleges/companies in this segment are:
usa :- admission committee members of american universities, chegg, collegewise (a division of the the princeton review), kaplan, barron’s, business heads from college board, gmac etc.
Singapore & australia :- several european universities.+7 Other Responses