Integrated Marketing Communications
Subject: integrated marketing communications
geographical focus: united states
project objective
the specific objective of this project is to:
enable the client with detailed intelligence on success stories of other brands/companies across industries that have adopted integrated marketing communication strategies
aid the client in the formulation of imc plan through soft recommendations based on industry prevailing practices
specific deliverables
– best practices
• integrated marketing communication best practices adopted by fortune 500 companies esp. Focusing on marketing & branding strategies
– case studies
• detailed case studies that would highlight implementation strategies, roadblocks faced and results from imc plans implemented by peers.
– imc roadmap
• soft recommendations and best practices on implementation of imc campaigns based on learnings from peers. The discussion would include insights on how best to create an imc roadmap taking into consideration various topics like approvals required, integration of offline and online communication plans, measuring the results among others.
The outcome of this exercise would help the client in gaining detailed ground level intelligence on successful practices of imc implemented by other companies.
+31 Other ResponsesCommunications As A Service Landscape
We are a prominent nyc-based expert network and an authorized zintro partner.
Our client has an immediate need to to conduct phone consults with multiple experts knowledgeable about the caas (communications as a service) landscape. Ideal candidates should have a deep knowledge of competitive landscape and be current employees at 8x8, mitel, shoretel, or broadsoft.
This project has a budget.
+5 Other ResponsesComponent Supplies For Communication Systems
We are looking for experts to help with the assessment of a company that supplies components for use in advanced phased array radar systems, surveillance systems and satellite and ground-based communications systems. We also need experts in the area of components for cellular base station amplifiers and in particular for 4g lte technology and the upcoming 5g. We are interested in experts to assist with: evaluation of technology, reasons customers choose one vendor over another, and technical view of market direction.
+13 Other ResponsesStrategy Communications
I am writing on behalf of a consulting firm that conducts expert interviews in support of industry-wide studies for many of the world's fortune 1000 companies. We help businesses answer questions by engaging with the world’s most relevant experts. So far we have delivered over 750 studies with input from over 15,000 individuals. We are an authorized zintro partner.
For a current best practices study, we are talking to experts who can share a perspective on leading practices in the communication of business strategy across a large, diverse and dispersed global workforce (e.G. To engage and involve employees).
We have short-listed the following companies as being relevant, however other suggestions are welcome as well:
- ge, unilever, chevron, bp, shell, monsanto, rio tinto, maersk.
It is critical that we make sure that the company has a plan for engaging/communicating strategy with employees, either recently completed or currently in implementation/progress.
We are asking for a 45-60-minute phone discussion with our client and we are happy to offer a flexible usd 250/hr compensation for your time. Please note that we are only collecting experts' personal point-of-view and lessons learnt on the topic, and are not interested in any confidential or sensitive information.
Best regards,
lou
+21 Other Responses
