Online Advertising Trends
We have a client who would like to speak with industry consultants responsible for online advertising at a large advertising agency who can discuss trends, as well as pricing differences between mobile and desktop.+9 Other Responses
Tv, Radio, Online Advertising
Hi, i am the founder & ceo of zintro. I am working on a marketing plan for expanding this business. Specifically, i am trying to get my arms around the cost and measurable results of a tv, radio, and online campaign. My target market is institutional and high net worth investors as well as other professionals who value information enough to pay for it (consultants, lawyers, etc.). I am thinking that cnbc and bloomberg tv would be ideal as well as bloomberg radio and banner ads on many of the investing and information sites (wsj, barrons, bloomberg, ameritrade, etrade, seekingalpha, etc.). At this point, i am only trying to come up with a plan (costs & anticipated results). Of course, consideration will be given to those who help me put the plan together when it comes time to selecting a vendor.+40 Other Responses
We are looking for information around the spend on digital (online) advertising by the fmcg sector in europe.
Apart from the spend of the entire industry, we are also looking for company-specific spend (in %) by fmcg players.+2 Other Responses