Iphone Vs Blackberry In Europe
We are studying current trends in the wireless handset market. Specifically, we would like to understand general purchasing and pricing trends for handset devices (who’s gaining market share, who’s loosing, thoughts on the market over the next 6-12 months). Much of your focus will be on the competition between rimm and apple.+3 Other Responses
Mobile Osise (android, Iphone, Etc.)
I am looking for an expert to assist me in understanding how the android (gingerbread, honeycomb, ice cream sandwich and jelly bean) oss and the windows phone 7.5 os decide whether to use the cellular network or an accepted 802.11 network to send data.+3 Other Responses
Apple Marketing Strategy
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topic and prompt
apple inc., which has struggled in emerging markets because of the price of its new iphones, has devised a strategy for india that’s starting to pay off: it’s pushing older models that offer cachet at affordable prices. The iphone 4, which was released in the u.S. In june 2010, is still available. So is the iphone 4s that went on sale in october 2011.
“you flaunt an iphone, but you don’t flaunt an android,” said punit mathur, a 42-year-old vice president of a digital media company who switched to a new iphone 4s from a nexus 4. An iphone 5s that would cost 53,500 rupees ($874) is too expensive, “but the 4s is still an upgrade,” he said.
Apple doubled sales in a market growing faster than china and the u.S. As it tries to close the gap with samsung electronics co. And domestic makers micromax informatics ltd. And karbonn mobiles india. The strategy is critical to apple’s success in a nation where two-thirds of the population live on less than $2 a day -- and it may become a model for other emerging countries.
“once apple has fully proven this model in india, you’re going to see them roll it out to other markets,” said ken hyers, an analyst with strategy analytics in north carolina. “particularly brazil, russia, indonesia, the other large emerging markets where they want to gain market share.”
what are your thoughts about apple’s marketing strategy?
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the zintro blog team+3 Other Responses