AI-Moderated Interviews: First Impressions From an Expert Network

Multiple agency clients ranging from boutique insights teams to large, global research firms have approached Zintro in recent months with projects that included AI-moderated interviews instead of human-moderated interviews. Each agency wanted to conduct research like they would normally with the only difference being the AI-driven moderation. They all had their preferred vendors or vendors they were piloting, including Listen Labs, Outset.ai, Bolt Insight, Conveo, and HeyMarvin, and asked Zintro to recruit specialized participants across diverse categories such as: IT decision makers, Tech-savvy consumers, Sales professionals, Content creators, and other knowledge-rich respondent types.